News & Events, Sex & Dating, Tech

Sparked is Facebook’s new speed dating app

The social media giant is tapping into the dating market.

words by: Sahar Khraibani
Apr 27, 2021

If you’re finding it hard to get any luck on dating apps right now during the pandemic, Facebook has your back. Sparked is the new speed dating app developed by the company.

 

What is Sparked?

The social media giant’s New Product Experimentation (NPE) team released the new dating app to make speed dating easier via video call. The experimental speed dating app’s website claims that it has no public accounts, no swiping, no constant DMs, and is completely free to use. Users can sign up for the app using their Facebook accounts, and they must adhere to a “positive dating experience” agreement. After providing information about their age, venue, and dating preferences, love-seekers are put on a waiting list.

 

How does it work?

Users will go on a series of four-minute video dates using the app, which displays various virtual dating events. Both parties get invited to a 10-minute follow-up date if they have a good time. Users are encouraged to share contact details and talk outside of the app if there is a link. For the time being, Sparked is only available in browsers.

 

Facebook tapping into dating market

Sparked is the latest offering from Facebook in the dating market. It comes after a noticeable expansion within the social media company’s offerings for romantic encounters. Facebook Dating is a new branch and function of the app that allows people to create dating profiles in its iOS and Android apps. Additionally, the company has created “Hotline,” a new chat app that has been described as a cross between Clubhouse and Instagram Live. You can sign up for the Hotline waitlist at hotline.co.

 

Photo via Facebook