Fashion, New Products

Sky’s the limit with latest J Balvin x Air Jordan collection

Just in time for Hispanic Heritage Month.

words by: Matt Peng
Sep 13, 2022

J Balvin and the Jordan Brand team last blessed fans back in 2020 with a collaborative and colorful Air Jordan 1 silhouette. Now, the duo returns with an expansive range of products for the start of Hispanic Heritage Month. The Colombian megastar has been on his grind with this project and it shows will all the product offerings and dream-like theme.

 

J Balvin x Air Jordan 2

 

At the center of the entire project is a J Balvin Air Jordan 2 model. Following the theme of being in the clouds and the sky’s-the-limit, a Celestine Blue colorway was chosen for the upper. A unique cloud graphic encapsulates the heel, collar and insoles. This one is all about the details and when you look closely, you can see rainbow stitching throughout. Of course there’s also J Balvin’s signature smiley face on the rear and a glow-in-the-dark outsole. The adult style even features a light-up tongue logo.

 

The best part of the sneaker release is that the whole family will be able to share in it. You can head over to SNKRS app and select retailers on September 15 to cop. Adult sizing retails for $300, little kids sizing for $150, and toddler sizing for $80.

 

 

Jordan Super Play

 

Imagine glow-in-the-dark slides — that’s exactly what you’re getting with these. A pair that will turn heads for the few remaining hot days of summer this year, or even entertaining indoors, the spirit and energy of J Balvin is reflected perfectly in these.

 

Grab the slides from SNKRS app and select retailers for $70.

 

 

Apparel

 

Like I mentioned earlier, the apparel section of this collection is extensive and fits wardrobe choices for everyone. We start off with the varsity jacket, which is perfect for the transition to cooler weather with its wool build and leather sleeves. You get embroidered patches on the front and the custom Jumpman Balvin Air logo on the back.

 

If you have $500 to spare, cop this piece on SNKRS app.

 

 

The hoodie for the collection uses UV-reactive graphics and a tie-dye design to give it a different feel for different occasions. It comes in both black and blue options.

 

SNKRS app will sell the hoodies for $150 each.

 

 

Next up is the crew which also has the UV-reactive graphics and tie-dye pattern. But this time, there’s a smiley face logo on the back and a green colorway that feels very much Rick and Morty to me (which I love).

 

Shop the crew on SNKRS app for $120.

 

 

The tees have me smiling, I guess that’s the intention behind the graphic right? MJ’s signature pullup J with Balvin’s logo as the rock, genius.

 

You can shop the tee in either black, white or seafoam green for $50 each via SNKRS app.

 

 

Nothing like a good pair of fleece pants for the colder months. Rainbow drawstrings really grab your attention and the same UV-reactive graphics also cover these pants.

 

Grab matching black and blue pairs for the hoodies on SNKRS app for $120 each.

 

 

Shorts to match the slides and crew? Yup.

 

These beach-towel-soft shorts will run you $100 via SNKRS app.

 

 

Accessories

 

What kind of basketball collection would this be without an actual ball right? You guys know the color scheme by now and this ball covers all those shades.

 

Made for all surfaces, cop the basketball for $60 via SNKRS app.

 

 

Made from breathable cotton, the adjustable hat is perfect for your next open run or dropping 21 on the homie.

 

Cop the hat from SNKRS app for $40.

 

 

Your sock game is just as important as your actual game (slight exaggeration but some people take their socks seriously).

 

Whether you choose the green or blue option, the crew socks are $14 each via SNKRS app.

 

 

Snapchat Bitmoji

 

In an effort to reach more of the Gen Z audience, there’s also a Bitmoji avatar activation for this launch, exclusively through Snapchat. Available through September 14, fans can add the Air Jordan 2 and varsity jacket into their Bitmoji collection on Snapchat by heading here. Once you click the link, click the Jordan banner at the top and tap “Claim and Wear” to get the sneakers and jacket. You can continue to wear it even after the release through the “My Closet” section.

 

 

Good luck to everyone and remember, release date is September 15 via SNKRS app and select retailers.

 

Here are some Latin artists that have left their mark on the pop and hip-hop music scene that you should check out for Hispanic Heritage Month.

 

Photos via Nike