Samsung is adding an NFT platform to its TVs

On a screen near you soon.

words by: Sahar Khraibani
Feb 12, 2022

It’s good to stare at your non-fungible tokens on a smartphone or laptop screen, but why not display them on your TV screen? Somehow, we’re living in a world where all of this is very quickly becoming a reality. Samsung has announced that its 2022 TV lineup will include comprehensive support for NFTs.


While NFTs have remained a source of debate on the internet, particularly among the gaming and tech sectors, Samsung’s action appears to be the latest step in bringing the technology to the general public. Users will be able to display their digital work in a way that was previously unavailable, due to the high-quality image and sleek form factor of these TVs.


Furthermore, Samsung’s new TVs will apparently be able to alter their settings to match those of the NFT’s designer, allowing you to appreciate the art in the way it was meant.



In a press release, the company shared:


“With demand for NFTs on the rise, the need for a solution to today’s fragmented viewing and purchasing landscape has never been greater […] In 2022, Samsung is introducing the world’s first TV screen-based NFT explorer and marketplace aggregator, a groundbreaking platform that lets you browse, purchase, and display your favorite art — all in one place.”


This platform will allow producers to “share their creativity with the world,” as well as potential purchasers, according to Samsung. When it comes to watching NFTs on Samsung’s 2022 televisions, the company is also paying attention to the finer points. The TVs have a smart calibration feature that adjusts the display settings automatically.


The company released more details on the quality of these devices:


“Samsung’s 2022 Lifestyle screens seamlessly blend design and technology for a unique and personalized experience. A new Matte Display with anti-glare, anti-reflection and anti-fingerprint properties has been applied to The Frame, The Sero and The Serif, providing one of the most pleasant and comfortable viewing experiences. As a result, the new Matte Display on Samsung’s 2022 Lifestyle screens received three verifications from UL (Underwriter Laboratories) for being ‘Reflection Glare Free’, ‘Discomfort Glare Free’ and ‘Disability Glare Free.'”


As the 2022 TVs begin selling in the coming months, more information about the NFT platform should become available. With this announcement, Samsung becomes the first major TV maker to fully support NFTs. Are we seeing the start of a trend? Is there no way out? Is it possible that your next Roku or Amazon Fire TV will include some sort of NFT integration?


In other news, TikTok launched its TV app.


Photos via Samsung