While Supreme and Tiffany & Co.’s upcoming collaboration this week doesn’t have the same shockwave effect on the industry that the brand’s 2017 Louis Vuitton collection did, it is still going to provide great returns for resellers and continue to push the boundaries between what a streetwear company can accomplish with an establishment.
Tiffany & Co.’s brand is built on their eponymous blue that is recognized around the world. Supreme’s brand is built on the red Box Logo that has represented counter-culture since 1994. Both brands are masters of limited supply and acting as status symbols. That’s why this collaboration makes more sense than you might initially think.
Inspired by pieces that were originally launched in the ’60s, the duo have curated the Return to Tiffany collection. In line with Tiffany’s standard, each piece uses sterling silver.
The 7-piece collection is anchored by a Tiffany blue Supreme Box Logo short-sleeve tee which will most definitely command a high resell value. Alongside side that, the jewelry and accessories will include a Heart Tag Pendant, Oval Tag Pearl Necklace with freshwater cultured pearls, Star Bracelet that spells out Supreme, Heart Tag Stud Earrings, Heart Knife Key Ring and Oval Tag Keyring.
Each piece reads “PLEASE RETURN TO SUPREME NEW YORK 925” where the Supreme logo is embossed with the actual box logo around it.
How to cop
The collection is confirmed to release through Supreme. There’s no word on whether it will be available through Tiffany & Co. locations. As always, you should all know the drill – register for a physical spot in line on Tuesday at 11AM EST via register.supremenewyork.com and make your way to the store on Thursday for the release. The registration website also applies to all participating Dover Street Market locations.
You can also try your luck online through Supreme’s web store on November 11. Japanese fans will have to wait through the usual two day delay until November 13.
Rumors have also been floating around that Supreme will open up a Berlin location which will have its own limited Box Logo tee as well. We’ll keep you updated on that news as it happens.
For more fashion-related news, read up on how Hermes is breaking into luxury fitness with its HermèsFit pop-ups.
Photos via Supreme